Old Craft Marketing · Postcards
Postcards that get read on the walk back from the mailbox.
A postcard is the hardest-working piece in the mail: one glance and your message is read. We design it, print it, address it, and mail it for your business, start to finish. One call to Miles and it's done.
Based in Wallingford, serving Wallingford, Cheshire, North Haven, Hamden, Southington businesses with print and mail services.
What a card can do
One card, a dozen jobs.
No. I
Grand openings and announcements
Tell the whole neighborhood you're here, with a card they can't swipe away.
No. II
Seasonal specials
Restaurants, landscapers, and shops: the offer of the season, on the fridge where it belongs.
No. III
Service reminders
Contractors and crews reminding past customers it's time to book again.
No. IV
New customer reach
Introduce yourself to the streets around your best customers, addressed and mailed.
No. V
Event and sale promotions
A date, a deal, and your name, in hand days before it matters.
No. VI
Thank-you and follow-up cards
The card after the job that turns one customer into a regular.
How it works
Simple as a handshake.
- 1.
Tell Miles the goal
Call or text and say what the card needs to do and who should get it. He'll tell you straight what works.
- 2.
We make the card
A real designer lays it out, a real Connecticut print shop runs it, and proofs get checked before printing.
- 3.
It lands in mailboxes
Addressed, sorted, and mailed to the neighborhoods you picked. You get told when it drops.
Why postcards
No envelope. No click. Just read.
A postcard doesn't ask to be opened. Around Wallingford, Cheshire, North Haven, Hamden, and Southington, it gets picked up with the rest of the mail and read on the way back to the house. If the offer is good, it ends up on the fridge, and the fridge is the best advertising space in town.
Every card we send is designed by a real person, printed by a real Connecticut shop, and checked before it leaves. That's the Old Craft way: physical marketing made by people who live where your customers do.
The Mailbox Still Works: a closer look at the pieces we put in the mail. Bigger mailing in mind? See our direct mail campaigns.
Call or text Miles Herrick
Your next postcard starts with one call.
Tell Miles what you need. He'll put the right Connecticut craftspeople on it and keep you posted until it's in your hands.